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FMCGs, or fast-moving consumer goods, are one of the most important drivers of Asia’s surging economies. These non-durable products are considered everyday essentials all over the world, with goods ranging from food, beverages and toiletries to cosmetics, stationery and non-prescription medicine.

Forecasts estimate a third of the world’s consumer packaged goods growth will come from Asia until 2023, with global industry share at 35 per cent as early as 2022. This rapid growth has paved the way for bigger and better opportunities for the wholesale traders providing goods to the region’s businesses, institutions and governments. 

But increasing demand isn’t the only consideration for modern